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Spotler Activate

by Spotler

AI Application
Low Confidence

Spotler Activate is a customer data platform for webshops. It joins a shopper's web behaviour to the customer data the business already holds and uses the resulting profiles for segments, customer journeys, on-site personalisation and product recommendations. E-commerce marketers and their agencies use it. Its predictive AI feature estimates customer lifetime value each day and sorts customers into value segments to target.

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Transparency Score

Weighted across four pillars · updated October 13, 2026

Overall grade
63% weighted
ABCDF
Model
—
Not yet assessed
Infrastructure
—
Not yet assessed

Capabilities

Customer Data Platform
Customer Segmentation
Customer Lifetime Value Prediction
Product Recommendations
Marketing Personalization
Customer Journey Automation

Vendor Information

Complete information about the vendor/provider of this AI application

SpotlerView all products →
Spotler Netherlands B.V.(Trading as: Spotler)
Contact Information
spotler.com/
Registered Address
Henri Faasdreef 312, Den Haag, Zuid-Holland, 2492 JP, NL

EU AI Act Provider Information

Verification Status:
Unverified
Spotler Netherlands B.V.(Trading as: Spotler)
Henri Faasdreef 312, Den Haag, Zuid-Holland, 2492 JP, NL
Publishes a channel for reporting security incidents or vulnerabilities: https://trust.spotler.com/responsible-disclosure (read 13 October 2026).

Supply Chain Network

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Compliance & Risk

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Added: October 13, 2026
Updated: October 13, 2026

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